Ethos
02
People will do what’s easy more often than they’ll do what’s right.
Well-designed experiences enable people to make good decisions on the path of least resistance.
03
Resilient cultures are driven by intentional philosophies.
Cultural diversity is at the forefront of my ethos in driving more inclusivity and less marginalization.
01
Everything already exists, it’s up to us if we want to take note.
The purpose of evolution is to improve at sensing the universe, and sense-making is the motivation of all intelligence.
Strategic foresight
Design methodologies are some of the most powerful tools to help drive people- & planet-centered business opportunities as our world continues to decentralize. Well-designed experiences allow individuals to operate autonomously, enabling them to live more intentional and delightful lives.
A critical piece of the design practice is to look ahead and anticipate how our actions today will catalyze future innovation — and we do this through speculative design and strategic foresight. These methodologies help us map potential futures, and work backwards to achieve or avoid them.